Cambridge Weight Plan (CWP) was created by biochemist Dr Alan Howard and his colleague Dr Ian McLean-Baird as they sought to develop the “perfect diet”. Their formula produced excellent weight loss results and following many years of research, the first commercial version of Cambridge Weight Plan, known then as The Cambridge Diet, was launched in the UK in 1984. Since then more than 30 million people from all over the world have used Cambridge Weight Plan.
Cambridge weight plan contacted us because they wanted to introduce a new type of products, mini bites often called “grazing products” aimed at “food on the go” consumers. They needed funds to purchase and install a food packaging machine as they had already completed the development phase of the product itself. They received a grant from Innovate Northamptonshire and now the new packing line is operational with a range of new products on the market and already proving to be very successful, huge demand and orders reported by the company.
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